Making Apple Life Hacks Fun and Practical for Top Notch Female CEOs
A lively, fully animated keynote presentation created for a group of female entrepreneurs in London — designed to spark curiosity and teach smarter ways to use Apple devices in daily life.
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Making Apple Life Hacks Fun and Practical for Top Notch Female CEOs
The Ask
Design a workshop deck that demystified IoT for a mixed audience, blending technical clarity with engaging storytelling.
The Challenge
- Tech intimidation: The audience had mixed levels of confidence with technology, requiring clear language and no jargon.
- Nonlinear flow: The session had to feel organic and adaptable to the audience’s questions, while staying structured enough to deliver value.
- Time-bound: The live presentation was only 45 minutes long, including Q&A — so every animation had to earn its place.
Making Apple Life Hacks Fun and Practical for Top Notch Female CEOs
The Solution
- Opened with a “digital nervous system” metaphor linking smart objects to daily routines
- Simplified HomeKit, Alexa, and Google Home with side-by-side charts
- Used relatable stories: yoga with Siri, nap-time security, energy savings, to humanize tech
- Designed modular “visual tiles” for flexibility and built-in navigation for live Q&A
The Outcome
The workshop turned abstract IoT concepts into a clear, relatable narrative, strengthening Apple’s positioning as both innovative and approachable.
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