PROJECT TYPE
Presentation Design
Client
Underpin
Client Type
Startup Founder
Agency
None

Designing an Investor-Ready Pitch

Underpin, a social platform for travel recommendations, brought me in to design a polished pitch deck that clearly showcased their vision and monetization strategy.

An icon showing an arrow pointing forward
An icon showing an arrow pointing forward
/ impact

Designing an Investor-Ready Pitch

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The Ask

Design an investor-ready pitch deck that explained the concept, proved demand, and mapped monetization with a clear go-to-market plan.

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The Challenge

  • Value built on trust and network effects, hard to quantify;
  • Needed balance between technical clarity and user appeal;
  • Complex monetization model had to be simplified

/ impact

Designing an Investor-Ready Pitch

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The Solution

  • Structured story around problem → solution → benefits → investment;
  • Used travel imagery, map pins, and UI mockups for clarity;
  • Simplified monetization into a clean flowchart; Backed traction with infographic-style stats

Icon representing a simple fence in dark yellow

The Outcome

The deck translated a complex app vision into a polished, emotionally appealing investor story that built confidence in Underpin’s potential.

/ SAMPLES

More case studies.

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