Turning Advanced and Strategic Insights into bite-sized chunks for StarzPlay UK
To help StarzPlay grow in the UK, Special Forces NYC ran a multi-phase insights program decoding British TV culture and its influence on VOD habits through semiotics, expert panels, and consumer research.
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Turning Advanced and Strategic Insights into bite-sized chunks for StarzPlay UK
The Ask
Translate complex UK market insights into a clear, executive-ready deck to guide StarzPlay’s strategy.
The Challenge
Dense consumer data risked overwhelming; Needed clarity for executives; Insights had to be reframed as opportunities
Turning Advanced and Strategic Insights into bite-sized chunks for StarzPlay UK
The Solution
- Structured narrative from context to insights to growth levers;
- Simplified data into visual frameworks and story-led charts;
- Conducted ethnographic deep dive, semiotics, and expert interviews
The Outcome
The deck turned raw research into a strategic story that clarified opportunities and enabled executive alignment.
Build Something Worth Talking About
Your story won’t sell itself. Let’s turn your slides into a stage that wins hearts and wallets.
