PROJECT TYPE
brand identity design
Client
Norigami
Client Type
Startup Founder
Agency
None

Designing a Full Food Startup Brand that Looks just like an Established Company

The lovechild of sushi and a sandwich, NORIGAMI’s bold brand identity slices through the noise with playful icons, witty copy, and color-coded clarity — proving healthy grab-and-go can be fresh, fun, and undeniably irresistible.

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/ SAMPLES

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/ impact

Designing a Full Food Startup Brand that Looks just like an Established Company

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The Ask

Create a disruptive food brand from scratch, blending identity, strategy, and visual storytelling.

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The Challenge

  • Highly competitive London F&B market;
  • Needed identity with strong cultural roots;
  • Brand had to impress investors and connect with consumers.
/ impact

Designing a Full Food Startup Brand that Looks just like an Established Company

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The Solution

  • Developed full identity system including name, logo, and packaging;
  • Built brand narrative and launch strategy;
  • Designed investor materials.

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The Outcome

Launched Norigami as a polished, resonant brand that impressed investors and won market attention.

Build Something Worth Talking About

Your story won’t sell itself. Let’s turn your slides into a stage that wins hearts and wallets.