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Underpin
Startup Pitch Deck
I designed an investor-grade pitch deck that clarified Underpin’s vision, simplified its complex model, and combined clean UX mockups with storytelling to win early-stage funding.
Pitch & Investor DeckTechnology & Telecom2023Figma Slides
Underpin
Startup Pitch Deck
A geo-centric travel app, pitched with the same sense of adventure.
The Ask
Design an investor-ready pitch deck that explained the concept, proved demand, and mapped monetization with a clear go-to-market plan.
The Challenge
- •Value built on trust and network effects, hard to quantify;
- •Needed balance between technical clarity and user appeal;
- •Complex monetization model had to be simplified
The Solution
- •Structured story around problem → solution → benefits → investment;
- •Used travel imagery, map pins, and UI mockups for clarity;
- •Simplified monetization into a clean flowchart; Backed traction with infographic-style stats
The Outcome
The deck translated a complex app vision into a polished, emotionally appealing investor story that built confidence in Underpin’s potential.
Selected Slides
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